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He got his players to pose nude. Now Tony Rea is bringing Branson’s blueprint to Bears

As CEO for the Richard Branson-owned London Broncos in the 1990s, no publicity stunt was too brazen for Tony Rea. Now the new Bears chief is charged with getting cut-through for the expansion franchise in Perth.

Reported by The Age
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INCIDENT FUSION

4 reports · 4 sources

The AgeHe got his players to pose nude. Now Tony Rea is bringing Branson’s blueprint to BearsSydney Morning HeraldHe got his players to pose nude. Now Tony Rea is bringing Branson’s blueprint to BearsThe AgeHe got his players to pose nude. Now Tony Rea is bringing Branson’s blueprint to BearsSydney Morning HeraldHe got his players to pose nude. Now Tony Rea is bringing Branson’s blueprint to Bears
INCIDENT EVOLUTION

5 recorded states

Signal first indexedP1 · 68% quality · 1 source

Corroboration 1→3 sources · quality 68→76P1 · 76% quality · 3 sources

Corroboration 3→4 sources · quality 76→88P1 · 88% quality · 4 sources

Quality 88→99P1 · 99% quality · 4 sources

Corroboration 4→3 sourcesP1 · 99% quality · 3 sources

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